If you’re trying to make healthier purchases at the grocery store, you may not know where to start, as grocery shopping can be a pretty overwhelming task by itself. If you’ve ever sought out advice on how to shop healthier, you may have received one of the following basic tips:
- Shop the perimeter of the store. The healthiest foods are often kept in the outside aisles; most junk food lurks on the inside shelves.
- Make a list – and stick to it. It’s harder to deviate from a plan to purchase healthy foods if you’re prepared.
- Don’t shop hungry. When you’re hungry, you’re more likely to eat with your eyes and give into impulse buys for unhealthy items.
These tips are a good starting point toward making healthier grocery store purchases, but they leave a lot of room for error, as it can sometimes be difficult to determine which foods are actually healthy. If you need some assistance in this department, WellMASS can help. If you are one of the first 5,000 people to take your Health Questionnaire at https://wellmass.staywell.com by December 19, 2014, you’ll qualify for a 6-month subscription, beginning January 1, 2015, to NutriSavings, an online nutrition education and grocery discount program that will provide you with all the information you need to make truly healthy purchases at the grocery store. NutriSavings is an innovative program that’s not available to members of the general public – it’s only available to those VIPs who take their Health Questionnaire!
The concept behind NutriSavings is simple – users register their grocery store loyalty cards, and every time they make a purchase with those cards, that purchase is scored for its nutritional value, and healthier options are recommended. Prior to each shopping trip, users also have the ability to activate a plethora of exclusive money-saving offers on wholesome food and beverage items and access over 150 healthy recipes and practical tips from nutritionists, as well as earn cash-back rewards just for purchasing healthy items. The money earned from purchasing items will be available for transfer to users’ checking or PayPal accounts. By using NutriSavings, you’ll not only receive information to help you make healthier purchases, but money for doing so!
Several local grocery stores participate in the NutriSavings program, including Shaws, Star Market, Stop & Shop, Roche Brothers, Hannaford, and Wegmans. If you shop at any of these stores, you can register your loyalty cards for one or all of them. If you don’t have a loyalty card, the NutriSavings website provides directions on how to obtain one. If your grocery store of choice is not currently in the NutriSavings network, you can still take advantage of the program by searching through an online database of over 100,000 products to pick out healthier choices prior to a shopping trip. As mentioned above, the NutriSavings website also offers hundreds of healthy recipes and nutrition tips.
If you have a smartphone, you can download the NutriSavings app, which will give you instant access to nutrition scores and information via its barcode scanner, so you won’t have to wait until after you’ve made your purchases to find out how healthy they are or if there are better choices.
I’ve been using NutriSavings for around six months, and I can’t believe how much I have learned about the foods that I buy. As a nutritionist, I know a lot about food, but I don’t always have the time to read labels and ingredients lists as thoroughly as I’d like. NutriSavings does the hard work for me and provides me with easy-to-understand scores and quick nutrition facts about the items in my grocery cart; seeing that I’m making the right choices, and earning money for doing so, certainly doesn’t hurt, either.
If you’d like to learn more about NutriSavings, WellMASS will be hosting a webinar with Paul Gilpin, NutriSavings’ Director of Business Development, on Tuesday, November 18 at 10:00 and 1:00. There is no need to RSVP for the webinar; simply log onto http://lifemasters.readytalk.com and call 1-866-740-1260 and enter access code 7243537. If you can’t make the webinars, or want to hear more about my first-hand experience with NutriSavings, feel free to send me an email.